“Old Models Die Hard”
I read a great article on the old models versus the new models of film distribution, especially at Sundance. It is interesting to see that, despite the wave of indie productions (specifically the actual writing and shooting of a film), for the most part the distribution model has remained unchanged. I wonder when/if the indie mindset will allow someone to create a new distribution model that will finally incorporate the internet & social media in an efficient manner. Is this the next frontier for indie revolution or will big money-old school win out?
BTW, I love the idea of multi-release strategies on an opening date; Mark Cuban had this idea years ago. I think this is going to be key in new models that will literally push content to people individually instead of corporately to theaters. Now, if we could just get an app that creates butter popcorn on your iphone, we will be all set…
